11 Predictions for Enterprise Software in 2013 | News | ChannelWorld.in

PARTNER HOTLINES

11 Predictions for Enterprise Software in 2013

Added on Dec 18, 2012 by Chris Kanaracus, IDG News Service (Boston Bureau)

The end of each year sparks an occasion for rumination on the past, as well as a longing gaze into the future. We shined up our crystal ball, rubbed our chin for a while, and sought opinions from industry analysts on what the future holds for the enterprise software market.

All cloudy in the ERP forecast: The options for, and customers' comfort with, cloud-based ERP could grow significantly next year.

Market watchers will be eyeing whether Workday has the same success winning mega-deals with its newer financials module as it did with HCM (human capital management). Microsoft's Dynamics ERP product lines should get additional cloud deployment options, as should customers of Infor and Epicor. Expect more attention to be paid to the likes of Plex and Kenandy, which specialize in cloud-based ERP for manufacturers. Meanwhile, Oracle and SAP will hope to fend off the competition overall with their own cloud modules.

With no shortage of choices now and upcoming for cloud ERP, the real question seems to be whether customers will vote en masse with their wallets.

Salesforce.com will move further into ERP: Even as it reformed its image from a cloud CRM (customer relationship management) software vendor into a full-blown platform player and moved into new application categories, Salesforce.com has yet to make an aggressive push into ERP (enterprise resource planning) software on its own, preferring instead to work with partners such as Workday and Infor.

Salesforce.com has taken one small step in the direction of ERP with the introduction of Work.com, a human resources application for managing employee performance. But Work.com can easily be added to the edges of a customer's software landscape, versus supplanting a rival product.

While it's not clear Salesforce.com will either develop a robust ERP suite on its own or acquire a vendor who already has one, in 2013 expect to see the company make some type of move, even if it's just a strengthening of partner relations. ERP simply takes up too much of the IT budget pie, and Salesforce.com will want a bigger slice.

Oracle and others will invest heavily in mobility and mobile middleware: Mobile application deployment options and design became the name of the game in enterprise software this year. SAP has made much of its mobile middleware and device management software, which it acquired through the US$5.8 billion acquisition of Sybase in 2010.

Oracle is hardly lacking in mobile development tools, but it seems likely that it will scoop up a specialized company or three, perhaps next year, in order to strengthen its position. Don't be surprised if the likes of Hewlett-Packard and IBM do the same.

Oracle will get out of some part of the hardware business: It's no secret that Oracle has struggled with Sun's hardware business following the 2010 acquisition of Sun. Oracle executives have sent a consistent message, however, that the vendor is focused on higher-margin systems like the Exadata database machine and has little interest in competing with Hewlett-Packard or IBM in the commodity server market.

But Exadata's real profitability lies in the large amount of Oracle database and other software it runs, which delivers Oracle steady streams of lucrative maintenance revenue. This speaks to the real issue: Oracle has always been a software company at heart, so expect some type of retreat from hardware in 2013.

SAP boosts HANA with big data buy and nomenclature shift: Expect SAP to purchase an up-and-coming "big data" product or vendor, and perhaps several, including at least one that specializes in integration with the Hadoop framework for large-scale data processing, said Jon Reed, an independent analyst who closely tracks the company. Such a move would surely be taken with an eye on building out the capabilities of SAP's HANA in-memory database.

SAP will also seek to disassociate the NetWeaver brand name from its cloud products, Reed said. "For 2012, HANA will be the new term du jour."

Hadoop's momentum will continue: Expect plenty of additional adoption for Hadoop, according to analyst Curt Monash of Monash Research. "Everybody has the 'big bit bucket' use case, largely because of machine-generated data," Monash said via email. "Even today's technology is plenty good enough for that purpose, and hence justifies initial Hadoop adoption." Development of further Hadoop technology will be rapid as well, Monash said.

MySQL gets some more competition: Usually when the topic of alternative databases comes up, the incumbent is often Oracle or IBM DB2. But in 2013, MySQL could be playing the latter role. "NoSQL and NewSQL products often are developed as MySQL alternatives," Monash said. "Oracle has actually done a good job on MySQL technology, but now its business practices are scaring companies away from MySQL commitments, and newer short-request SQL DBMS are ready for use. Also, look for PostgreSQL to regain visibility as part of the mix."

Software all around: "[2013] will be the year everyone wants to be a software company," said analyst Ray Wang, CEO of Constellation Research. "Large hardware vendors and systems integrators will take advantage of [the consumerization of IT trend] and the cloud to consider delivering software-based solutions and IP to their market and competitors."

HP will make another big software buy: As most people have heard by now, Hewlett-Packard's $10.3 billion acquisition of infrastructure software vendor Autonomy hasn't gone terribly well, particularly in the public relations department.

Although HP shareholders may shudder at the thought of the company shelling out yet more billions, CEO Meg Whitman may push for another big acquisition as part of her turnaround plan.

Along with the search and data management software from Autonomy, HP also has a powerful database in the form of Vertica. Missing components in its lineup seem to be middleware and business applications, so if a deal does occur, watch those spaces.

Economic turmoil on tap: There's likely to be an economic recession in the U.S. in 2013, resulting in a significant pullback in IT spending, particularly on new purchases and investments, according to analyst Frank Scavo, president of the IT research firm Computer Economics.

This will "impact the traditional enterprise software vendors in a greater way than they realize," Scavo said. "Upgrade projects for traditional on-premises enterprise systems will be cancelled or delayed. The third-party maintenance business will prosper as customers look for ways to cut support costs. This will put pressure on traditional vendors to cut maintenance rates, which they have been resisting. This in turn will pressure their operating margins."

While cloud-based vendors will suffer less, they'll still see some deals take longer to close, Scavo said.

Don't believe anything you've just read: "Very few people see really new trends before they start," Scavo said. "I agree with Bill Gates, who said, 'We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next 10.'"

Chris Kanaracus covers enterprise software and general technology breaking news for The IDG News Service. Chris' email address is Chris_Kanaracus@idg.com

TECHNOLOGY DIRECTIONS 2015

Enhancing Digital User-Experience in 2015: Karthik Ananth,Zinnov

How digital transformation is impacting the way companies engage with their customers.

Collaborating To Outcome Based World: Priyadarshi Mohapatra, Avaya

Priyadarshi Mohapatra, Managing Director, India and SAARC, Avaya, on how IT is transitioning from a keep-the-lights-on role to one that enables customers to deliver results.

Journey to the Third Platform in 2015: Rajesh Janey,EMC

Rajesh Janey, President, EMC, India and SAARC, says that flash storage will accelerate the growth of the third platform.

Fostering New Relationships in 2015: Partha Iyengar, Gartner

In order to adopt a digital business strategy, channel partners need to establish relationships with LoBs.

Combating a New Breed of Cyber Attacks in 2015: FireEye

Ramsunder Papineni, Regional Director, India and SAARC, FireEye, on the paradigm shift in today’s threat landscape and how organizations can combat new threats.

The Dawn of the Digital Age: Akhilesh Tuteja, KPMG

The development of digital infrastructure will be a key growth driver for technology and solution providers. 

Paradigm Shift from End-Users to User-First : Parag Arora,Citrix

Parag Arora, Area Vice President and India Head, India Sub-continent, Citrix, says new technologies will force organizations to take a user-first approach in 2015.

HP's Blueprint for 2015 - SDN and Cloud Computing : Neelam Dhawan

Neelam Dhawan, VP and General Manager, Enterprise Group and Country MD, HP India,  on why a combination of cloud computing and SDN will dominate 2015.

SAP Banks on HANA for 2015 : Ravi Chauhan

Ravi Chauhan, Managing Director, India and Sub- continent, SAP, on becoming a cloud company powered by HANA.

Mobile and Cloud Are Gamechangers of the Future: Karan Bajwa,Microsoft

Karan Bajwa, Managing Director, Microsoft India, says, in  2015, organizations will adopt a mobile-first and cloud-first strategy to get ahead of competition.  
 

Ready to Fight 2015's Threats : Jagdish Mahapatra,McAfee

Jagdish Mahapatra, Managing Director, McAfee, India and SAARC, part of Intel Security, says the company is armed with new solutions to beat sophisticated threats.

A Network for the Internet of Everything : Dinesh Malkani,Cisco

Dinesh Malkani, President, India and SAARC, Cisco, talks about IoT and the significant technology transitions in the networking world.
 

Moving to the Third Platform: Jaideep Mehta, IDC

Cloud and mobility are the two technologies that will fuel the rapid adoption of the third platform in India.

Envisaging a Holistic Security Strategy For 2015: Sanjay Rohatgi,Symantec

Sanjay Rohatgi, President–Sales, Symantec India, says the company has a set of holistic solutions in place to secure organizations from security threats. 

Intel's 2015 Plan: Taking the Digital India Story Forward

Debjani Ghosh, VP-Sales and Marketing Group and MD, South Asia, Intel, is banking on innovative technology to make the Digital India dream a reality.

Embracing SDN in 2015: Ashish Dhawan,Juniper Networks

Ashish Dhawan, Managing Director, India and SAARC, Juniper Networks, talks about the company’s well-etched roadmap to ride the SDN wave.

Beating the Bad Guys: Sivarama Krishnan, PwC

Organizations will need to turn inwards to establish robust information security strategies.

Hybrid Cloud is 2015's Biggest Gainer: Sunil Gupta,Netmagic

Sunil Gupta, Executive Director and President, Netmagic, an NTT Communications company, expects the hybrid cloud to be the biggest gainer in 2015.

2015 is the Year of SDDC: Arun Parameswaran,VMware

Arun Parameswaran, Managing Director, VMware India, says 2015 will be the year of software-defined datacenter.

Enterprises Surging Ahead with Hybrid Cloud in 2015 : Anil Valluri,NetApp

Anil Valluri, President, NetApp, India and SAARC, says, in 2015, enterprise platforms will start encompassing hybrid cloud architectures.
 

Armed for 2015's Security Threats: Anil Bhasin,Palo Alto Networks

Anil Bhasin, Managing Director, Palo Alto Networks India, says new threats weaken an organization’s network but advanced security tools can change that.

Building Capabilities for a Digital Tomorrow: Alok Ohrie,Dell

Alok Ohrie, President and Managing Director, Dell India, on the company’s investments to build end-to-end solutions and delivery capabilities for a digital world.

Going Truly Mobile in 2015: Vikram Sehgal, Forrester Research

India is embracing mobile faster than mature economies. Here’s what it needs to watch out for to do it well.

VIDEOS | FORECAST 2015

SAP Cloud Strategy Powered by HANA: Ravi Chauhan

CIOs will rapidly adopt SMAC in 2015, and SAP has innovative solutions to provide business advantage and competitive edge to India Inc., says Ravi Chauhan, MD, SAP India.

Dell to Dominate Converged Infrastructure Market in India: Alok Ohrie

From a PC manufacturer to an end-to-end solutions provider, we are gaining India market share through a strong partner ecosystem: Alok Ohrie, MD & President, Dell India.

Citrix Will Catalyze Shift From End-user to User-First: Parag Arora

Parag Arora, Area VP and India head, India Sub-continent, Citrix, talks about the company’s vision to drive a paradigm shift in enterprise IT: From an end-user approach to a user-first approach powered by mobile and cloud computing and enabled by competent channel partners.

Mobility to Boost Collaboration and Conferencing in 2015: Priyadarshi Mohapatra, Avaya

Avaya delivers great value as an end-to-end communications solutions provider across data, audio and video, says Priyadarshi Mohapatra, MD India and SAARC, Avaya

Securing Organizations Against Modern Day Threats: Sanjay Rohatgi, Symantec

We have proven that we can manage and secure an organization’s data from within and outside a network, which is a vital requirement by CISOs today, says Sanjay Rohatgi, President-Sales, India, Symantec.

We are the Apple of Network Security World: Anil Bhasin, Palo Alto Networks

Anil Bhasin, Managing Director, Palo Alto Networks India, says new threats weaken an organization’s network but advanced security tools can change that.

Software Defined Networking to Rule in 2015: Ashish Dhawan, Juniper Networks

Networking is definitely moving towards a software-defined paradigm and we continue to dominate the India market with an extensive portfolio, and well-entrenched channels, says Ashish Dhawan, MD, India and SAARC, Juniper Networks.

EMC to Dominate 3rd Platform Across India Inc.: Rajesh Janey

In the last year, EMC has refreshed its entire product line to enable customers take advantage of the 3rd platform, says Rajesh Janey, president, India and SAARC, EMC.

IoT Vital for Digital India Initiative: Debjani Ghosh, Intel

The tons of data that will be generated in the coming years will open opportunities in storage, and analytics, says Debjani Ghosh, VP, sales and marketing group, and MD-South Asia, Intel.

VDI, Flash and Hybrid Cloud to Propel Storage Market: Anil Valluri, NetApp

We are witnessing a movement from traditional data storage systems to a hybrid cloud environment says Anil Valluri, president, India and SAARC, NetApp.

SDDC is the Big Shift for 2015: Arun Parameswaran, VMware

Arun Parameswaran, MD, VMware, says that in India, unlike other countries, there is still a huge untapped opportunity to virtualize existing infrastructure in 2015.

Go Cloud for Business Advantage: Sunny Sharma, Foetron

Sunny Sharma, CEO and Founder, Foetron, speaks about the company's focused roadmap to ride the public cloud wave.

FireEye to Combat APTs Across Multiple Vectors in 2015: Ramsunder Papineni

Going into 2015, organizations need to think of security more holistically, including ways to defend end points, e-mail, Web, file, and mobile security, says Ramsunder Papineni, regional director, India and SAARC, FireEye.

Retaining IT Talent in 2015: Shirish Anjaria, Dynacons

Shirish Anjaria, CMD, Dynacons Systems & Solutions, speaks about how partner companies can enhance the talent pool of skilled IT staff.

New Style of IT to Gather Traction in 2015: Neelam Dhawan, HP

SDS, SDN and software defined infrastructure will play a key role across Indian organizations in 2015, says Neelam Dhawan, VP and GM, enterprise group, country MD India, HP.

Building Strong Vendor-Partner Relationships: Pawan Khurana, QuantM

Pawan Khurana, CEO, QuantM, on what he expects from technology vendor companies in 2015.

IoE to be Biggest Market Disruptor in 2015: Dinesh Malkani, Cisco

We continue developing innovative solutions in IoT and cloud computing and help our partner ecosystem capitalize on market opportunities, says Dinesh Malkani, president, Cisco India and SAARC.

New Technologies For New Growth: Murtuza Sutarwala, Swan Solutions & Services

Deep selling and upselling emerging technologies to customers enhances our value proposition as a competent solution provider, says Murtuza Sutarwala, Swan Solutions & Services.

Analytics is a Goldmine for Channels in 2015: Anoop Pai Dhungat, Galaxy Office Automation

Analytics, mobility, and security are the technology megatrends for us in 2015, says Anoop Pai Dhungat, CMD, Galaxy Office Automation.

Smartphone Proliferation to Impact Mobile Strategies in 2015: Vikram Sehgal, Forrester

Enhancing customer experience through mobility will be key priority for organizations in 2015, says Vikram Sehgal, VP and Research Director, Forrester.

3rd Platform to Take Off in India: Jaideep Mehta, IDC

Jaideep Mehta, MD, India and South Asia, IDC, say cloud computing and mobility will be the fastest growing 3rd platform technologies in India.

Opex Model the Way Forward for Partners in 2015: Ajay Sawant, Orient Technologies

Ajay Sawant, Orient Technologies, talks about the massive shift as traditional system integrators move towards an Opex-led business model.

Digital India is Colossal Opportunity for Channels: Akhilesh Tuteja, KPMG

Channel partners should devise a vertical strategy with the right alliances and innovative solutions, says Akhilesh Tuteja, Partner-IT Advisory, KPMG India.

Going Digital the Way Ahead for India Inc: Karthik Ananth, Zinnov

Since India is a mobile -first market, Indian organizations that are turning digital should ensure that they deliver a uniform experience for their customers, says Karthik Ananth, Director, Zinnov.

EDITOR'S PICK

WatchGuard Fires its India Team, Explores ‘Master Disty’ Route

Industry reports indicate that executives in pre-sales, sales, and technical teams across India have been asked to go.

iValue Creates Real Value for Channels in India

Focused on niche vendor alliances around data, network and app management backed by a robust channel ecosystem marked iValue's success in 2014. What clicked for the seven-year-old VAD?

SDN, NFV are Huge Opportunity for Channels: Gabriel Breeman, Brocade

We make the best technologies available, but we need partners to address certain market segments and integrate end-to-end solution stacks, says Gabriel Breeman, OEM and Channel Partner director, Brocade.

Kamtron Systems

Transitioning towards a service-oriented company will boost our growth, believes Kavita Singhal, director, Kamtron Systems.

Facebook, Reliance Communications Cock a Snook at Net Neutrality

Reliance Communications and Facebook are trying to sugarcoat a blatantly biased and anti-net neutrality move as a socially responsible initiative. 

RAH Infotech Redefines Channel Ecosystem in India

Mutual trust and long lasting bond with vendor companies and channel partners helps VADs to evolve and succeed in today’s aggressively competitive market. Leveraging competent channel partners and forge niche vendor alliances marks RAH Infotech’s success in 2014.

Veritas Remains Powerful Brand for Channels, Customers: Sanjay Rohatgi

Winning in both the security and Information Management markets require distinct, focused strategies, says Sanjay Rohatgi, President –Sales, Symantec India.

How Macaws Infotech Enhanced Security Posture for Sesa Sterlite

Macaws Infotech implemented Trend Micro DLP to resolve end-point security threats and attain compliance level for Sesa Sterlite.

SLIDESHOWS

6 Leaders Who Headed for an Abrupt Exit

The abrupt exit of top leaders of Indian and global tech companies this year, with many of them citing ambiguous reasons, surprised the technology world.

Gartner Executive Summary Survey 2014

Gartner's Annual CIO Survey highlights the trends that will drive organizational IT spend in 2014.

10 Overhyped Tech Products That Crashed and Burned

The demos blew everyone away. Then reality hit.

Gartner Executive Summary Survey 2014

Gartner's Annual CIO Survey highlights the trends that will drive organizational IT spend in 2014.

ChannelWorld Survey: State of the Market 2014

Partners poll their sentiments, expectations, pain points, and challenges for the coming year.

FAST TRACK

Kamtron Systems

Transitioning towards a service-oriented company will boost our growth, believes Kavita Singhal, director, Kamtron Systems.

TIM Infratech

Delivering ‘best of breed’ technologies to enterprises is key to success, says Monish Chhabria, MD, TIM Infratech

Mudra Electronics

A vendor-agnostic strategy helped us sustain business, says Bharat Shetty, CMD, Mudra Electronics.

Systematix Technologies

Our USP is a customer-friendly approach backed by services, says Akhilesh Khandelwal, Director, Systematix Technologies.

CorporateServe Solutions

Our ability to turnaround complex ERP projects in record time is what gets us customer referral, says Vinay Vohra, Founder & CEO, CorporateServe Solutions.

KernelSphere Technologies

We are emerging as an end-to-end systems integrator, says Vinod Kumar, MD, KernelSphere Technologies.

Uniware Systems

We constantly validate emerging technologies for first-mover advantage, says Vergis K.R., CEO, Uniware Systems.

Astek Networking & Solutions

An innovative approach helps us stay successful, says Ashish Agarwal, CEO, Astek Networking & Solutions.

CSM Technologies

Our approach is backed by innovation and simplicity, says Priyadarshi Nanu Pany, CEO, CSM Technologies.

EMC PARTNER SHOWCASE

Partnering for Profitability

Atul H. Gosar, Director, Network Techlab, shares how the company’s association with EMC has provided it with a competitive edge and a wide customer base, leading to increased profitability.

Sponsored Content

Promising Pipeline

Venkat Murthy, Prime Mover, 22by7 Solutions, shares how EMC brings in competitive edge by enabling technology, GTM and lead generation, helping 22by7 acquire new customers and retain old ones.

Sponsored Content

Powerful Performance

Deepak Jadhav, Director, VDA Infosolutions, says initiatives by EMC around training and certification have helped the company’s staff improve its performance and enhance customer experience.

Sponsored Content

Performance Booster

Rajiv Kumar, CEO, Proactive Data Systems, says that the solution provider’s association with EMC has helped expand its customer base and added value to existing offerings.

Sponsored Content

Pursuit of Profitability

Santosh Agrawal, CEO, Esconet Technologies, shares insights on how the systems integrator’s association with EMC has spelled sustained success over the years.

Sponsored Content

Non-Performance is Not an Option

Nitin Aggarwal, Director, Trifin Technologies, shares insights on how the association with EMC has helped the system integrator stand out and empowered its personnel to deliver consistent performance.

Sponsored Content

SOCIAL MEDIA @ CW India
SIGNUP FOR OUR NEWSLETTER

Signup for our newsletter and get regular updates.