The Open Source Opportunity | Features | ChannelWorld.in

PARTNER HOTLINES

The Open Source Opportunity

By Snigdha Karjatkar

Just when partners and vendors are complaining of slowdown affecting their revenues and profits, those dealing with open source software have a different story to share. They are all gung-ho about it as the customers are considering open source seriously. Just like there is silver lining to the dark cloud, those dealing with open source are seeing an opportunity in this time of slowdown to aggressively promote open source solutions (OSS), which fits the need of this hour brilliantly, with its low cost and high performance.

Up in the Downturn

India has always been on par with the rest of the world as far as the utility of the open source technology is concerned in the mainstream. Indian markets have always been exploring and using it actively. Sandeep Menon, Country Manager, Novell India, believes, “Linux business has remained untouched substantially from the wrath of the slowdown. It would not be an overstatement if we say it has in fact benefited by the downturn.”

Explaining the reason behind the sudden awareness and liking for the emerging open source solutions, Menon says, “Earlier, CIOs had the luxury of being risk-averse. It was often the comfort zone with the vendor agreements that made them not too keen on taking a different route. But times have changed and with times, things have changed. The budget constraint has made them reconsider their approach towards the concept of open source solutions. CIOs are now giving a patient hearing to our solutions and are convinced that it is not merely cost-effective but it also satiates their requirements.”

Substantiating the claim, Asheesh Raina, Principal Research Analyst at Gartner, points out “Yes, definitely the slowdown has come across as an opportunity for the open source, at least for a short term. There is lot of opportunity for using open source solutions, predominantly in the small and medium-sized organizations. Right from the operating systems to matured applications like servers or infrastructure-level software, there is plenty to adopt onto.”

“Yes, the economic slowdown is forcing IT managers to think out of the box and come out with alternative solutions. Open source solutions offer a compelling value proposition. Today, there is an OSS technology for practically every software category such as enterprise resource planning, customer relationship management, business intelligence, middleware, database, and business process management. Red Hat itself offers an alternative for high availability and load balancing, virtualization, clustered file system, middleware, security, and management software requirements. Think of the money the enterprises can save if they decide to go in for an open source option. And to add to it, in no less measure is savings on anti-virus software,” says Tirthankar Mitra, Head – Channel SI & OEM Business, INDIA & SAARC, Red Hat.

Its not just vendors and research analysts, but even the solution providers too share the same story. Delhi-based Varad Gupta of Keen and Able believes that the market has evolved from its nascent stage. Narrating his experience, Gupta shares, “We indeed are flooded with large amount of inquiries. Earlier, it was we who would approach customers but today we see a reverse trend. It is the customer who is seeking out to us. There is substantial number of customers seriously weighing the options of adopting open source.”

He recollects, “I remember the time when we used to approach the customers and explain the flexibility that open source offers to them. It was very difficult to convince the customers that it is to their benefit that one can customize according to their needs. Moreover, customers were worried who would provide support for the same.”
Even today the cost is the primary motivating factor for people to adopt open source. He says, “Cost has always been the factor that was drawing people to open source solutions. But things are looking positive nowand, today, in the decision making, cost is still the predominant factor but at the same time features and flexibility are equally acknowledged.”

With the downturn, what has remarkably changed is the approach and perception towards open source. People are spending time to listen to open source. They have been actively participating in the seminars and discussions on open source, which was earlier not so frequent.
“Earlier, it was a straight no- no, but now people are willing to listen. With the current market pressures, adoption is growing for sure,” says Gupta. He further adds, “Adoption on the government side has made a positive impact on the market. With major portals running on open source components it is easy to convince the customer.”

Shubham Nagar, CEO, Infoaxon, also shares a similar and recent experience. He says, “Sometime ago, we had implemented a BI solution with a customer on pilot basis but thereafter it went cold. But couple of days ago, the customer came back to us. They are now interested in implementing open source in a completely different domain and straight away want to close the deal.”

According to Nagar of Infoaxon, a lot of these customers have gone through the initial learning curve in the earlier interaction and now with the downturn, they are coming back with specific requirements.

Even he cannot stop echoing the same sentiment, which Gupta of Keen and Able shared earlier. He says, “We are also experiencing that customers are very warm and at least give us a patient hearing which earlier was impossible.”

Few partners also believe that people have started looking at open source as a bankable alternative. According to partners and analysts, open source solutions have become mature enough to map the 90 percent functionality of other platforms at almost 10 percent of the cost and the training for the migration is not much.
Kolkata-based Aman Gopal of MASS has a slightly different take on the surge in the demand. He says, “I don’t feel it is out of the blue that things have changed. We have seen the demand for open source steadily growing over the last couple of years. But yes, we are experiencing a sudden rise in inquiries in the last quarter.”

One of the important reasons that IT heads are pushing their internal users to migrate to open source platforms is to cut down the cost of renewing licenses that the organizations are incurring. Open source has a simple and single license priced at a reasonable cost. Partners advocate that open source offers far more secure and manageable environment, which people are realizing and moving towards it.

Gopal adds, “Ultimately, the combination of slowdown, the inability to spend more on the ever-upgrading license versions and the awareness about the open source that offers latest technology is driving the growth for the open source solutions.”


Latest Features

  • Security threats, hackers and shadow IT still plague health IT

    Security threats, hackers and shadow IT still plague health IT

    Security has long been a primary challenge in the health IT market, and two new reports help illustrate the vulnerabilities surrounding some of the most sensitive consumer data.
  • Why integrated social suites are failing marketers

    Why integrated social suites are failing marketers

    Most enterprise technology eventually converges into a suite, as it did with ERP. Integration hassles, management headaches and training challenges arising from a mishmash of best-of-breed solutions drive frustrated enterprise software buyers to the suite life -- but not in marketing tech, at least not yet.
  • 3 steps to digitizing your work for maximum productivity

    3 steps to digitizing your work for maximum productivity

    From the earliest days as a marketing slogan, the elusive concept of the so-called paperless office may finally be taking shape, if anecdotal evidence is anything to go by. A growing number of small businesses and startups, unencumbered by legacy processes, are quietly ditching printouts for an all-digital ecosystem, buoyed by soaring BYOD ownership and growing familiarity with a plethora of cloud services.
  • Attracting millennials starts with digital tech

    Attracting millennials starts with digital tech

    The ways millennials use technology are changing how companies brand themselves to attract young talent. However, according to a new study from the CMO Council and Executive Networks, most marketing and HR leaders don't have brand strategies that align with millennial preferences.
Latest Videos

Vishal Dhupar: NVIDIA is taking Graphics Virtualization to the next level

Vishal Dhupar, MD - South Asia, NVIDIA, talks cloud GPU, the power of graphics virtualization and how NVIDIA is going to be one of the cornerstones of the smart city pie.

Revisiting Customer Strategy Pays: Ram Kumar R, Gemini Communication

R Ram Kumar, Director of Chennai’s Gemini Communication (GCL), explains at length why an overhaul of GCL’s customer strategy and re-establishing connect were vital in helping the company bounce back.

Praveen Sahai: EMC has Consolidated its Channel Partner Strategy

Praveen Sahai, VP Channels, India & SAARC is upbeat about EMC's 3 P channel strategy

EDITOR'S PICK

Why Flash Storage Will Rule: Analysts

Analysts say flash storage’s enviable speed and performance are stirring up a revolution in the Indian storage market, opening new opportunities for organizations. 

3 steps to digitizing your work for maximum productivity

From the earliest days as a marketing slogan, the elusive concept of the so-called paperless office may finally be taking shape, if anecdotal evidence is anything to go by. A growing number of small businesses and startups, unencumbered by legacy processes, are quietly ditching printouts for an all-digital ecosystem, buoyed by soaring BYOD ownership and growing familiarity with a plethora of cloud services.

Is the information security industry having a midlife crisis?

The information security industry is hot right now, but it's hot because it's failing. The daily announcements about breaches and lost data confirm that criminals are winning the security battle, but how can InfoSec reposition itself in order to win the war?

SLIDESHOWS

The State of the Internet

Akamai's Q1 2015 state of the internet report provides insights into key global statistics including connection speeds, broadband adoption (fixed and mobile networks), and IPv4 exhaustion and IPv6 implementation.

India Software Market on an Upswing

According to IDC, the Indian software market has witnessed consistent growth of 10 percent since the second half of 2014, showing signs of growth and revival. 

7 Jobs Technology Has Replaced

Albert Einstein said once that it has become appallingly obvious that our technology has exceeded our humanity. With every invention of technology some poor soul becomes vulnerable to losing his or her job in some corner of the world. Here are few jobs that will cease to exist soon.

Changing Fortunes of Top Tech Companies

The tech sector has been led by these companies for a long time. But how have they fared over the quarters?

India's Leading VADs

Why Channels Want to Partner With Inflow Technologies

Inflow Technologies’ tie up with 39 vendor companies, an extensive tech portfolio, and a services play, are great value propositions for enterprise channels, says its President and CEO, Byju Pillai.

iValue Creates Real Value for Channels in India

Focused on niche vendor alliances around data, network and app management backed by a robust channel ecosystem marked iValue's success in 2014. What clicked for the seven-year-old VAD?

RAH Infotech Shows Channels the Way Ahead

Mutual trust and long lasting bond with vendor companies and channel partners helps VADs to evolve and succeed in today’s aggressively competitive market. Leveraging competent channel partners and forge niche vendor alliances marks RAH Infotech’s success in 2014.

How Satcom Infotech is Adapting to New Security Landscape

As a leading value added distributor, Satcom Infotech is emerging as an end-to-end security player, helping both customers and partners grow.

How ComGuard Shields Channel Partners

As emerging technologies introduce new threats to the enterprise landscape, they are making channel partners anxious. But VADs like ComGuard are putting their worries to rest. Here's how.

Tech Chat

Collaborating To Outcome Based World: Priyadarshi Mohapatra, Avaya

Priyadarshi Mohapatra, Managing Director, India and SAARC, Avaya, on how IT is transitioning from a keep-the-lights-on role to one that enables customers to deliver results.

The Dawn of the Digital Age: Akhilesh Tuteja, KPMG

The development of digital infrastructure will be a key growth driver for technology and solution providers. 

Paradigm Shift from End-Users to User-First : Parag Arora,Citrix

Parag Arora, Area Vice President and India Head, India Sub-continent, Citrix, says new technologies will force organizations to take a user-first approach in 2015.

Mobile and Cloud Are Gamechangers of the Future: Karan Bajwa, Microsoft

Karan Bajwa, Managing Director, Microsoft India, says, in  2015, organizations will adopt a mobile-first and cloud-first strategy to get ahead of competition.

A Network for the Internet of Everything : Dinesh Malkani,Cisco

Dinesh Malkani, President, India and SAARC, Cisco, talks about IoT and the significant technology transitions in the networking world.

Moving to the Third Platform: Jaideep Mehta, IDC

Cloud and mobility are the two technologies that will fuel the rapid adoption of the third platform in India.

Envisaging a Holistic Security Strategy For 2015: Sanjay Rohatgi,Symantec

Sanjay Rohatgi, President–Sales, Symantec India, says the company has a set of holistic solutions in place to secure organizations from security threats. 

Beating the Bad Guys: Sivarama Krishnan, PwC

Organizations will need to turn inwards to establish robust information security strategies.

Building Capabilities for a Digital Tomorrow: Alok Ohrie,Dell

Alok Ohrie, President and Managing Director, Dell India, on the company’s investments to build end-to-end solutions and delivery capabilities for a digital world.

FAST TRACK

Kamtron Systems

Transitioning towards a service-oriented company will boost our growth, believes Kavita Singhal, director, Kamtron Systems.

TIM Infratech

Delivering ‘best of breed’ technologies to enterprises is key to success, says Monish Chhabria, MD, TIM Infratech

Mudra Electronics

A vendor-agnostic strategy helped us sustain business, says Bharat Shetty, CMD, Mudra Electronics.

Systematix Technologies

Our USP is a customer-friendly approach backed by services, says Akhilesh Khandelwal, Director, Systematix Technologies.

CorporateServe Solutions

Our ability to turnaround complex ERP projects in record time is what gets us customer referral, says Vinay Vohra, Founder & CEO, CorporateServe Solutions.

KernelSphere Technologies

We are emerging as an end-to-end systems integrator, says Vinod Kumar, MD, KernelSphere Technologies.

Uniware Systems

We constantly validate emerging technologies for first-mover advantage, says Vergis K.R., CEO, Uniware Systems.

Astek Networking & Solutions

An innovative approach helps us stay successful, says Ashish Agarwal, CEO, Astek Networking & Solutions.

CSM Technologies

Our approach is backed by innovation and simplicity, says Priyadarshi Nanu Pany, CEO, CSM Technologies.

SOCIAL MEDIA @ CW India
SIGNUP FOR OUR NEWSLETTER

Signup for our newsletter and get regular updates.